'24' is good material for crossmedia communication. Nissan is taking part in the script. The new commercial communication. (you need a free registration for media guardian, but it is worth the effort)
MediaGuardian.co.uk Advertising Nissan steers 24-minute ad towards younger market
Sunday, February 06, 2005
MediaGuardian.co.uk | Advertising | Nissan steers 24-minute ad towards younger market
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